How Michael Phelps Can Inspire Your Startup

“I want to be able to look back and say, ‘I’ve done everything I can, and I was successful.’ I don’t want to look back and say I should have done this or that.” Michael Phelps Unless you are living on another planet, you could not have missed the incredible medal haul of Phelps. How… Continue reading How Michael Phelps Can Inspire Your Startup

Do You Want To Know the Secret Of Effective Marketing In Small Business?

Just Start. If there is one proven way to have effective marketing and jumpstart growth in your small business, it is: Action over anticipation. We are wired for taking action – but often only under fear. We all know about the fight or flight response. But given time, we also have a tendency for “false… Continue reading Do You Want To Know the Secret Of Effective Marketing In Small Business?

Do you behave like an owner of your business?

You are the leader of the business and the team and hence, you obviously own the results. And everything which happens between now and the results. But does your team own the business? Why does this matter? Are your employees coming to the office just to collect the paycheck? Then there is a serious problem. If… Continue reading Do you behave like an owner of your business?

Why you need a testing mindset?

We all know the story of Thomas Edison and how he made 1000 trials before he got it right and made the light bulb. Once a journalist asked him “what do you have to say about the 999 times you failed? Edison answered, “I learnt 999 ways Not to make a lightbulb.” We know that Edison… Continue reading Why you need a testing mindset?